Hilco is delighted to offer for sale the business and assets of a leading sportswear brand/omnichannel retailer and gym operator (the “Company”). Established in the last decade, the Company has rapidly evolved into a premier fitness brand, catering to diverse athletic activities such as CrossFit, weightlifting, running, and general fitness. The Company’s commitment to delivering high-quality products from renowned fitness brands has positioned it as a key player in the industry.
In addition to the Company’s product offering, which includes exclusive collaborations with industry titans such as Nike, Reebok and Nobull and its own-brand collections, the Company hosts events, sponsorships, and collaborations with athletes and influencers, fostering a vibrant fitness culture surrounding the brand. An omnichannel retailer, the Company trades via its popular e-commerce store but also operates a well-positioned London-based gym and physical store, with the site serving as a physical hub where fitness lovers can meet and experience its products firsthand.
Despite the challenging macroeconomic conditions, the Company has maintained a strong global presence and market position, with key strategies including foreign expansion via strategic pop-up stores at major events, including a collaboration store in Paris and multiple activations across the US, along with a sharp focus on maximising sales via its sleek and popular e-commerce platform, which ensured substantial year-on-year growth and has consistently generated several million pounds in revenue. Testament to the strength of the brand, the Company is one of only a select number of Nike’s chosen global retail partners, an enviable endorsement from an industry giant. Evidence of its popularity and traction is that the Company boasts an impressive 433k followers across its prominent social media platforms. The Company has also amassed a sizeable database of over 367k customers, with a repeat purchase rate of over 60%.
Already gaining momentum with its exciting product lines, the Company is preparing to unveil an exciting array of new own-brand products and a new range of third-party brand products following its recent success in securing an exclusive deal with another key market player, soon to hit the market. Additionally, with strategic global distribution plans, the Company is well-positioned to bolster its international presence and is gearing up to expand, solidifying its prominent market position.
This acquisition opportunity invites you to become part of an innovative brand that has already secured a strong position in the market, with a robust intellectual property portfolio, a firm market position, and plans for significant growth and expansion.
Please register your interest and direct any questions in the first instance to Myles Hall (+44 7513 830 357, email@example.com) and Alexander Muir (+44 7593 562 917, firstname.lastname@example.org) of Hilco, who will be able to provide access to further information on the signing of a confidentiality agreement and answer any questions you have at this stage. Bids are to be directed in writing to Hilco. Terms and conditions related to the sale can be provided on request.