Hilco is pleased to offer for sale an established personalised online menstrual care solutions company, a prominent player in the FemTech space, offering a holistic approach to and a one-stop platform for women’s menstrual health. The Company has seen significant investment and is now seeking a new investor or purchaser to unlock its full potential and fuel its growth.
The Opportunity
Operating in a multi-million-pound period care and supplement marketplace.
Pioneering an innovative and personalised approach to menstrual health care via its online proprietary platform.
Positioned for scalability with exciting expansion prospects into the US market and European market, with the Company holding a European subsidiary.
Operating with a lean cost structure while boasting a robust and ready infrastructure.
Business Highlights:
A diverse product portfolio featuring nutritional supplements, hormonal skincare, and organic period care, offering impressive gross margins ranging from 60% to 85%.
A loyal customer base with 2,150 active subscribers and a database of 31,000 existing customers.
An impressive track record of over 67,000 orders shipped since 2020, with an average order value of £11.35.
Substantial existing stock holdings valued at approximately £350,000, strategically placed in a fulfilment house.
A well-established online presence, evidenced by 1.5 million website visits in 2022 (despite marketing activities ceasing in May 2022).
Growing organic web traffic, primarily from the US market.
A brand recognised for its equity, reputation, and excellent customer satisfaction ratings with Trustpilot reviews.
A strong social media following.
A highly experienced, hands-on director leading the way.
Impressive 2022 revenues of approximately £270,000, reflecting a history of growth.
Company Assets:
Intellectual Property Assets – including established brand names, EU trademarks, website content copyright, domain names, and customer databases.
Proprietary Technology Platform – showcasing a bespoke and advanced technology developed in-house.
Stock – comprising an assortment of organic period care products, nutritional supplements and hormonal skincare.
Goodwill – the valuable goodwill attached to the business.
Sale Process and Further Information
On receipt of a signed non-disclosure agreement (NDA), access will be provided to a virtual data room housing additional information. To access the NDA, please click the link, sign and return via email to rcramp@hilcoglobal.eu,amuir@hilcoglobal.eu and apercival@hilcoglobal.eu.